Business Bay
An immersive resort and real-estate experience, buyers and guests explore a photoreal property in fully interactive 3D, from an aerial master-plan down to individual suites, guided by an AI concierge.

The challenge
High-value property and resort decisions are hard to make from photos and floor plans. Remote and international buyers cannot easily visit, and static listings fail to convey the feel, scale and lifestyle of a space.
Our approach
- Built explorable 3D property and resort environments buyers navigate in first person
- Enhanced photoreal exterior renders with AI, aerial master-plan, beachfront, pools and signature glamping domes
- Modeled walkable interiors (suites, living spaces and balconies) so buyers feel the space, not just see it
- Added an AI concierge that welcomes visitors and gives a personalized, step-by-step guided tour
The solution
Business Bay lets buyers and guests visit before they commit, walking the resort and its residences virtually, from the aerial master-plan to a suite balcony, with an AI concierge guiding the journey. It turns a static listing into an experience that drives genuine engagement and qualified interest.
A closer look
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